, Singapore
388 views

Singaporeans want more biometric payment cards —survey

Latest industry survey reveals 88% of Singaporeans prefer biometric cards.

Almost nine out of 10, or 88%, of Singaporeans prefer their next payment card to be biometric, according to a survey by fintech firm Zwipe.

The survey revealed that 70% of consumers said they are ready to switch to a new bank for a safer way to pay whilst 80% of respondents said they have concerns on the risk of infection when paying in-store and touching the POS machines.

According to Zwipe vice president of sales for Asia Pacific, Claus Hansen, the payments market in Singapore is considered mature and sophisticated with banks and fintechs offering highly digital services for retail, e-commerce and mobile financial services. 

“The more-traditional smart card segment is the area where Singaporean consumers are now expecting card issuers to step up. The Zwipe Pay platform, which includes a single silicon biometric system on the card, is a game-changer in the payments sector as it has dramatically reduced the unit costs and improved the biometric performance ensuring an excellent user experience,” Hansen said.

Follow the link for more news on

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!