Which credit card has the highest customer satisfaction rate?

AMEX cards scored 755 in card satisfaction, beating DBS and PSOB.

Amongst the card issuers that customers are currently subscribed to, American Express (AMEX) credit card recorded the highest satisfaction rate with an overall score of 755, followed by DBS Bank’s with 737 and PSOB ranking third with a score of 721, according to a report by J.D. Power Singapore.

Dissatisfaction among three in four of cardholders is due to lofty transaction fees and forex rates incurred when transacting overseas. Fears relating to the possibility of fraud also emerged to downplay credit card payments, with cash accounting for 50% of total spend abroad.

On average, Singapore residents travel twice a year, according to a study by SingStat. The report by JD showed that during these trips, Singaporeans spend approximately $4,800 annually.

Cash is still king, however, as cardholders showed to still prefer cash over card transactions, with customers’ overall satisfaction with their primary credit card issuer dipping 6 points to 712 in 2019.

As other payments options are launching in the market, the preference of cash to card signals a missed opportunity for issuers to capture overseas spending, notes Anthony Chiam, Regional Practice Leader for Asia at J.D Power.

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!