BreadTalk opens $64m International HQ at Paya Lebar iPark

Second-floor retail operational by July.

SGX-listed BreadTalk Group Limited has unveiled its International Headquarters (IHQ) at Paya Lebar iPark on Tai Seng Street. The $64.08 million BreadTalk IHQ, which commenced construction in August 2011, is slated to open its doors today on 4 June 2013, Tuesday.

BreadTalk said food lovers can take the opportunity to explore this new and exciting integrated F&B destination which will showcase the major brands by the BreadTalk Group on level one. For phase two, visitors can expect the retail floor on level two to be completed and fully operational by July 2013.

Easily accessible by MRT (Tai Seng station along the Circle Line), the BreadTalk IHQ is said by the company to be the next lifestyle and dining hub in the north-east district with popular brands under its roof, including Din Tai Fung, RamenPlay, BreadTalk, Toast Box and Food Republic.

The new F&B zone which can accommodate over 550 diners showcases a "unique seamless design which is inspired by the concept of old Chinese courtyards, or “Siheyuan” in Chinese," the group said.

To celebrate its opening day, BreadTalk IHQ will offer exclusive freebies at its BreadTalk IHQ outlets for one day only to welcome visitors. Happy Hour deals are also launched at the IHQ outlets to reward customers starting 5 June 2013. Visitors can also enjoy first hour free parking from 4 June to 31 July 2013.

Also Read

Yeo Hiap Seng raises Vitasoy stake to 4% with $22.5m share buy

Khoo family member buys additional 7 million shares in Zixin Group Holdings

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

I want to download the media kit