Accor partners with Global Premium Hotels to launch 15 hotels
These hotels were previously operating as Fragrance Hotel and Parc Sovereign Hotel.
French multinational hospitality company Accor has inked a franchising deal with Global Premium Hotels Limited (GPHL) to add 15 hotels to its network, expanding its portfolio in Singapore to 30 hotels and 7,625 rooms.
The 15 hotels will undergo asset enhancement initiatives to be in line with Accor global standards and will be rebranded to become one Mercure, one Ibis Styles and thirteen Ibis Budget hotels.
Thirteen of these upcoming hotels were trading under the existing Fragrance Hotel brand, whilst the other two were trading under Parc Sovereign Hotel brand. GPHL owns and manages the Parc Sovereign Hotel Brand and Fragrance Hotel Brand.