Digital pay-TV provider NDS enables hybrid functionality

This will provide Astro subscribers with access to the best of international and local content, delivered either over DTH, IP or hybrid mechanisms combining both IP and DTH.

NDS’ MediaHighway set-top box software is the enabling technology for the Astro B.yond platform from Astro, Malaysia’s leading cross-media group. The future-proof nature of MediaHighway has enabled Astro to adapt and enhance their solution since deployment in 1999, including the introduction of interactive features and services and the recent launch of their video-on-demand service over IP.

To enable the delivery of the new Astro video-on-demand (VOD) service, NDS progressive download technology has been implemented in both the headend and through MediaHighway STB software. NDS progressive download facilitates the delivery of content over IP, addressing the issues associated with low bandwidth connections for uninterrupted viewing.

Once enough content is delivered to the DVR, playback can commence – allowing for the remainder of the content to be delivered in background mode. For pure DTH boxes, VOD content is delivered via push mechanisms to the DVR ready for consumption.

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!