Conversational commerce
38% of consumers will spend 20% more on brands that offer conversational messaging
Amongst messaging apps, Singaporeans prefer Whatsapp to engage with brands.
38% of consumers will spend 20% more on brands that offer conversational messaging
Amongst messaging apps, Singaporeans prefer Whatsapp to engage with brands.
One chat away: Conversational commerce levels the playing field for brands online
Leaving consumers with unanswered queries can result in $2m missed revenue per day.
IDOTYOU snags Malaysia National Business Award for Marketing
Its online beauty party racked in one month’s worth of e-commerce sales in 24 hours for L’Oreal Malaysia.