3 things SingPost must do to remain relevant

One is to leverage on better connectivity and efficiency of Singapore’s airport.

SingPost is targetting to offer a more extensive hybrid solution to its clients that will enable selection between postal or commercial services across different markets.

“To remain relevant despite not being a low cost provider, SingPost targets to: 1) offer higher quality services in terms of delivery speed and accuracy; 2) leverage on better connectivity and efficiency of Singapore’s airport; and 3) target mono brands and market places that have operations in Singapore for its new e-commerce logistics hub," noted Maybank Kim Eng.

SingPost is also planning for more collaboration with Alibaba after a recent capital injection. According to Maybank Kim Eng, SingPost remains Alibaba’s second preferred partner, after China Post, which takes up around 80% of total overseas volume.

Meanwhile SingPost's loss-making US e-commerce business, Trade Global, is going through restructuring under its new CEO, Paul Demirdjian.

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