
Charge it! MasterCard reports incredible 3Q11 results in Asia Pac
Well that’s not hard to believe as cardholders swiped it for a whopping 1,483m purchase transactions.
MasterCard today announced strong third quarter 2011 results for the Asia/Pacific, Middle East & Africa (APMEA) region. For the quarter ending 30 September 2011, the region registered growth in gross dollar volume (GDV) (25.0%), purchase volume (27.2%), purchase transactions (19.7%), cash transactions (20.7%) and cards issued (10.9%) versus the same period in 2010.
As of 30 September 2011, 320 million MasterCard cards (excluding Maestro and Cirrus) had been issued by MasterCard customer financial institutions across APMEA. Cardholders in the region made 1,483 million purchase transactions in the third quarter of 2011 and are able to use their MasterCard cards at 32.9 million acceptance locations worldwide.
At the end of the third quarter, the Maestro brand mark appeared on 228 million cards in APMEA. Consumers can now make debit point-of-sale purchases with their Maestrobranded cards at 2.4 million merchant locations in the APMEA region.
“We had a strong third quarter and continue to see healthy numbers throughout our markets, generated by significant contribution from core credit and debit products. The number of debit cards in APMEA is now well over 300 million, giving us yet another reason to celebrate,” said Vicky Bindra, president, Asia/Pacific, Middle East & Africa, MasterCard Worldwide. “As innovation and changes in our business environment hasten, our success will depend on meeting the needs of consumers and giving them even more convenience and security when paying whether through traditional credit, debit and prepaid cards or mobile devices and e-Commerce platforms.”