, Singapore
108 views

Chart of the day: Electronics is top millennial gift idea for the holiday

Four in 5 Singaporean millennials look for shopping ideas online.

This chart from Meta reveals the top picks of digital-savvy millennials, (outlined in blue), for gift ideas for the holiday compared to the country average, with electronics topping the list.

In Meta’s latest seasonal holidays study, 81% of Singaporeans who browses online for gift ideas and inspirations for the holiday season are looking at experiences such as taking courses or subscriptions followed by those who look at live events such as concerts or theatre (73%) with electronics following close third (72%).

Most millennials surveyed (77%) however browse through electronics for gift ideas. This is followed by live events such as concerts or theatre (76%), DVDs, music, or films, physical copies or streaming (76%), and auto parts (73%).
 

Follow the link for more news on

Join Singapore Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!