BMW most favored car brand among Singapore campers

Tesla trails behind BMW.

BMW is the most considered car brand among camping lovers in Singapore.

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Data from YouGov showed that over three in five campers view BMW as “a leader in innovation and technology” amongst automotive brands.

Behind BMW is Telsa, with one in three (32%) viewing it as an innovation leader, followed by Audi (26%), Toyota (24%) and Mercedes-Benz (23%).

Tesla, however, surpasses BMW when considering all types of consumers. Amongst all Singapore consumers, Toyota also comes before Mercedes-Benz and Audi.

Meanwhile, Hyundai and Mitsubishi (both 14%) share the sixth spot among camping enthusiasts, followed by Mazda, KIA, and Porsche (all 13%) in seventh, and Suzuki (11%) in eighth.

Lexus and Jaguar (both 10%) and Nissan and Infiniti (both 9%) complete the top 10 automotive brands viewed as most technologically innovative in Singapore.