Media & Marketing
Acquisition dispute: Keppel unit pursues arbitration action vs SPH
The move came after SPH terminated an implementation agreement related to Keppel’s takeover bid.
Acquisition dispute: Keppel unit pursues arbitration action vs SPH
The move came after SPH terminated an implementation agreement related to Keppel’s takeover bid.
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Cuscaden Peak bags AU regulatory approval of SPH acquisition scheme
It also waived its right to walk away from potential material adverse effects.
SPH announces completion of media restructuring
This includes all media-related assets and 2,500 employees.
Singtel to air BBC shows
Free previews will be available until January 3.
SPH bidding war: Keppel waives its walk-away right under MAE clause
CEO Loh Chin Hua said the move was a “deliberate decision” on Keppel’s part.
MARKETING BRIEFING: The best social media platforms to invest in 2022
An Emplifi study showed that brand posts on Instagram had 6.1x higher engagement than Facebook.
SPH bidding war: Cuscaden counters Keppel with higher offer of $3.9b
The offer is superior to Keppel’s $3.8b.
Keppel stands firm on $2.351 per SPH share offer
Keppel calls its offer compelling and a win-win proposition.
SPH bounces back with 69.8% increase in operating profit
This follows after SPH restructured its media business.
SPH shareholders to push in favor of restructuring
The media business would be transferred to a not-for-profit entity.
SPH drops media business
This is the result of a restructuring effort by the group.
6 of 10 business leaders consume more news because of pandemic
77% believe that COVID-19 can affect their businesses.
Marketing Briefing: 'Go-local' trend rise as pandemic drags on
Local businesses were also supported by the rising cultural sentiment for local brands.
8 of 10 Singaporeans interact with government through Facebook
Twitter leads in content with 54.47%, but only accounts for 2.15% of interactions.
Social ad spends in SG grew 106% YoY in Q2: Emplifi
Globally, social ad spends also rose 50% YoY.
Check out Singapore brands best-loved emojis
And why brands use them.
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