Media & Marketing
10 tactics to drive maximum value from marketing events in Singapore
With global macroeconomic uncertainties and subdued economic outlook for 2013 for Singapore, it’s time to take a look at how companies can make...
10 tactics to drive maximum value from marketing events in Singapore
With global macroeconomic uncertainties and subdued economic outlook for 2013 for Singapore, it’s time to take a look at how companies can make...
Infinio Group names Raymond Ho D'Orville as Executive Director
At 77, the Board still finds him fit for the job.
1 in 3 Singaporeans complain about products via social media sites
They post comments once a week.
The importance of psyching for success for Singapore businesses
In Singapore, it is common to see plants in office reception areas, little waterfalls in a corner of the workplace, aquariums brimming with fish, and...
Xpress Holdings Director Christopher Chong Meng Tak resigns
He did not wish to seek re-election as a Director of the Company.
Ngiam Tong Dow retires as Singapore Press Holdings' Director
At 75, he was the company's Chairman of Remuneration Committee.
3 ways to build your brand in Singapore
We live in a world of change. In a city like Singapore, there is no exception. Sacrifices would have to be made and we must change in order for us to...
How can Singaporeans build their brand "Gangnam Style"
More than three quarters of a billion people – Over 830 million as of this writing – have watched the #1 YouTube video “Gangnam Style” since its...
Is advertising the future for Facebook pages?
If you’re a Facebook community manager at an agency in Singapore or simply managing your own Facebook page, chances are by now you would have heard...
This is how you can use marketing to retain talent in Singapore
Building employee loyalty and retaining talent is a key challenge for companies in Singapore.
The top 10 branding errors Singapore entrepreneurs make
Singapore is known as being one of the best cities in the world in which to start a new business. Yet, the costs of doing business in Singapore can...
StarHub unveils Hindi channel SONY MAX
Kick off will be on 12 November.
Long live e-mail marketing
Marketers, be in the know: E-mail marketing is anticipated to increase by 4.34 billion on 2016. Do not misconstrue that the current social media...
Mountain of evidence reveals readers shifting to digital media
Will print media be wiped out?
4As Singapore appoints Connie Chan as president
She is the first woman President of the 64-year old Association.
How your company can benefit from supporting the arts in Singapore
The support of arts and culture in Singapore is growing significantly. More companies are giving to the arts, and they are also, in general, giving...
Daily briefing: It's all about SMRT woes
Here are the stories from around the web that Singaporeans are talking about including fastfood ads.