Media & Marketing
Popular Holdings' Chief Financial Officer resigns
Ng Chee Kwoon opted to seek other career opportunities.
Popular Holdings' Chief Financial Officer resigns
Ng Chee Kwoon opted to seek other career opportunities.
Effective marketing in mobile apps
Consumers spend a large proportion of their time on their mobile devices. A study by Flurry analytics showed that in Q1 2012 daily smartphone app...
The pros and cons of social media
How does one distinguish between a fad and a social or business transformation? And in which category should we put Facebook, Twitter and all the...
SingPost to pay a whopping $50,000 fine if they fail to deliver on time
So is it time to say goodbye to snail mail?
5 things you should do for your brand's growth despite economic crisis
In 2012 so far, financial analysts continuously predicted when the stock markets would reach an optimal level and the magnitude of their recoveries. ...
Want more sales? Be an emotionally intelligent salesman
In Singapore, it has been found that the focus of salespeople has been to master product knowledge above all else. This belief seems consistent with...
StarHub launches VV Drama On Demand and Sun Music
The new channels are bundled into their respective packs named VV Drama Pack and Sun TV Pack.
Here's how you can maximise your brand's Facebook timeline
Facebook has gone through many major design changes throughout the recent months. First, we had to adjust our personal profile experience to the...
$20M invested in media talent and enterprise productivity
Government thinks this will be enough to raise media worker productivity to $119,700 value added from $98,500 by 2013.
Here's how 'irrational' customers help your brand
Many of our clients include both B2B (business-to-business) and B2C (business-to-consumer) brands, sometimes described as corporate versus FMCG (fast...
Free-to-air TV channels go fully digital by end-2013
Singapore’s free-to-air TV channels will do so using the Digital Video Broadcasting – Second Generation Terrestrial broadcasting standard.
Global Yellow Pages names Lim Jit Siew as Chief Financial Officer
He will manage the Group's finance functions and oversee the Group's accounting, finance, tax, compliance matters.
SPH revamps online jobs portal
Previously known as ST701Jobs, the website now appears as STJobs.
Have you left a five-year-old kid in charge of your social media campaign?
With a growth rate of over 80% in 2011, Facebook, Twitter, Google+ and YouTube are now the new world’s marketing giants. Singapore is one of the most...
What Pinterest can do for Singapore marketers
Although Pinterest is taking the rest of the world by storm today, we have a take a modest stance when it comes to Singapore.
Mobile advertising and marketing tackled in ad:tech Singapore
Location-based services, social network, and commerce are keys to a successful digital presence in Asia.
Asia Pacific bucks downtrend in public relation investments
Firms worldwide cut spending in corporate communications, except for Asia which grew by 17%.
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