Media & Marketing
Sbr.com.sg website surpasses 60,000 monthly unique visitors
Sbr.com.sg passes 60,000 monthly unique visitors in Feb, notched up 378,000 unique visitors over 2011.
Sbr.com.sg website surpasses 60,000 monthly unique visitors
Sbr.com.sg passes 60,000 monthly unique visitors in Feb, notched up 378,000 unique visitors over 2011.
Why you should skip social media and focus on your business
Singapore businesses need to take a critical look at Social Media.
What we can learn from the Old Chang Kee incident on handling customers
Especially today, with the advent of internet, social media and many people having their own smart phones and tablets, being nice to your customers...
Don’t mess with CSR 3.0
The comment “Screw the divers” posted on Facebook led to Singapore’s largest supermarket chain, NTUC Fairprice to announce they will stop the sale of...
Asian advertising spend up 13% in 2011
But all eyes were literally on Indonesia share market grew a whopping 21%.
Press F for customer service
32% of Asians use social media for customer service, versus just 10% from developed countries.
Action Asia Ltd appoints Sun, Yih-Min as Chief Financial Officer
Mr. Suin will be responsible for all financial and accounting matters of the group.
Want successful marketing events? Try going local
South East Asia is a unique and vibrant region, culturally diverse and historically rich – the 10 countries of ASEAN consistently amaze and never...
What makes a great brand name in Singapore?
Singapore, the “little red dot” in Southeast Asia, has a landmass of just 714 km2—barely larger than Chicago.
Are you really serious about social media?
The proliferation, promise and potential of social media have grasped the attention of many enterprises in Singapore.
Singapore consumers want social media advert free
A majority of consumers are uncomfortable with the amount of commercial messages they see on social networks, a large global survey has found.
Why video advertising is the future in Singapore's online industry
Dwindling CTR’s, High CPC’s and lesser ROI’s are a common trend in the online Campaigns in Singapore. We talk about digital advertising as the next...
Why do local niche agencies fare better when managing social media marketing?
There’s a refreshing, obvious & strong pattern in Singapore, where many brands are turning to niche, local agencies to oversee their social media...
Indian print and TV media will be ad-starved
Easing economic growth and belt-buckling from firms to decimate both sectors' revenues, says Fitch.
Atex appoints Jerome Laredo as CEO of Asia
Mr. Laredo has also held roles in companies where he was instrumental in building successful sales teams.
Confronting the marketer’s fear in 2012
Surveying the world as a marketer from Singapore and thinking about the prospects for 2012, it’s difficult to be optimistic.
Designing a new marketing plan for design firms
Design firms traditionally believe that their design alone could sell, and Singapore’s design firms are no different.
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